The UK has one of the most substantial legal frameworks for tackling climate change anywhere in the world. In 2019, it became the first country to set in law a requirement for a 100% reduction of greenhouse gas emissions by 2050.  

While the environmental benefits of achieving Net Zero are clear, the economic opportunity it presents offers another compelling reason to accelerate progress. At a time when the UK is experiencing significantly slower productivity growth than comparable economies such as France, Germany, and the US, the Confederation of British Industry (CBI) estimates that the green economy could increase GDP by up to £57 billion annually by 2030.

Businesses will need to play a critical role in meeting this ambitious target – but what support does the Government need to provide to enable them to implement the required changes? We spoke to Alasdair Grainger, Net Zero Managing Director, and Schellion Horn, Head of Economic Consulting, to gain insight into the opportunity for businesses, what’s holding them back, and the Government’s role in facilitating progress.  

What is the incentive for businesses?

By embracing the transition to a low-carbon future, businesses can unlock several opportunities to drive both productivity and sustainability, including: 

Adopting carbon-neutral practices offers clear financial benefits. Emissions are generally associated with heat, whether through internal combustion engines, turbines, motors or heating facilities, and generating heat is inefficient. By reducing these inefficiencies, businesses can improve their bottom line. 

“The direct causal relationship between lowering your overall emissions and becoming a more productive firm creates a compelling business case. While there are upfront costs associated with investing in more energy-efficient equipment, the payback period is typically short, with continued financial benefits for the product's entire lifespan.”

Alasdair Grainger, Net Zero Managing Director

Other aspects of sustainability – for example, increasing biodiversity – do not come with such clear financial benefits, despite their clear importance.

Find out how to use the Taskforce on Nature-related Financial Disclosures framework to strengthen your risk management processes and maintain investor confidence ➜

Transitioning to Net Zero allows businesses to tap into emerging markets, create new revenue streams, and build long-term loyalty with sustainability-conscious consumers.

This trend is expected to grow, with a 2021 report commissioned by the World Wide Fund for Nature revealing a 71% global increase in online searches for sustainable goods over the previous five years.

This incentivisation of continuous improvement and adaptation to competitive market conditions will improve the productivity of the UK business environment and the economy at large.  

Find out more about how Net Zero transition planning can help you gain a competitive edge ➜

Investor and lender expectations are evolving. Our 2024 environmental, social and governance (ESG) lending survey found that 81% of lenders say a firm’s ESG status or ability to transition to Net Zero will have an ‘increasing influence on their appetite to lend’ over the next five years.

Borrowers are not expected to achieve Net Zero overnight, but lenders are increasingly looking for firms to have a roadmap in place to improve their ESG credentials. Firms that don’t have a strategy may not maintain the same access to capital. 

Learn more about the link between ESG and access to capital ➜

Addressing environmental risks through a Net Zero strategy can bolster operational resilience – for example, adopting alternative energy sources can help mitigate the impact of increased energy costs and reduce dips in productivity related to fluctuations in the fossil fuel supply.

Resilient businesses that are less vulnerable to supply disruptions are naturally more attractive to investors. 

Uncover five ways we are seeing organisations engage with transition plans so far ➜ 

As the importance of ESG factors increases for investors, consumers and regulators, the relationship between ESG and the value of the firm will grow stronger. In some cases, ESG issues may even be pivotal to the long-term viability of a firm.
Schellion Horn Head of Economic Consulting

Three key challenges businesses are facing

While businesses are making progress toward Net Zero, there are barriers that prevent them from achieving it without Government support, including:

1. A lack of clarity

Slow-moving policies and regulatory uncertainty are slowing down progress. We’re seeing that business leaders are hesitant to allocate resources to green initiatives without a clear understanding of whether these investments will align with future regulations and incentives. 

With a lot of pressures facing the Government, there’s a tension between the twin pressures of achieving productivity growth in the short term and meeting longer-term sustainability targets. The Government must provide firm leadership, including increased clarity, to support businesses to improve their productivity levels without losing sight of the sustainability agenda.

2. The green skills gap

Shifting to greener processes typically requires businesses to hire or upskill employees. This comes at a cost, potentially with a short-term dip in productivity as staff adapt to new processes and technologies – and there is a wider problem that finding talent with the skills required can be difficult.

Recent research from the Prince’s Trust and Public First found only 27% of young people have heard of the term ‘green jobs’ and could explain what it means, highlighting the shortage of workers able to fill incoming jobs created by the green transition.

Larger businesses are also tasked with factoring in the local impact of their sustainability efforts. While new jobs may be created, others may be lost, potentially disrupting local economies.

3. High upfront costs

The Business Outlook Tracker, our bi-monthly survey of 600 business leaders, has seen a steady decline in mid-market business leaders’ confidence regarding their funding position, along with a -30-percentage-point drop in those expecting profit growth, from February to October 2024.

This financial strain complicates businesses' decision to invest in the technology, infrastructure, and skills required to achieve Net Zero. Without a clear regulatory obligation, these investments may be viewed by businesses as optional rather than essential.

What role does the Government need to play?

The Labour Government has announced several new initiatives where the public sector will be directly investing in the Net Zero economy, including Great British Energy and the new National Wealth Fund. However, it’s clear that the bulk of the investment for businesses will still need to come from the private sector. 
 
In the current fiscal environment, it is unlikely that the Government will introduce any new business grant schemes in the short term - for Net Zero or any other priorities. Such initiatives are difficult to justify to the Treasury even under more favourable fiscal conditions.

However, there are ways the Government can play their part in supporting businesses to pursue Net Zero without direct funding.

Provide firm leadership  

During his speech at the 2024 Labour Party Conference, Ed Miliband MP, Secretary of State for Energy Security and Net Zero, stated that clean energy is “the biggest economic opportunity of our time”, and emphasised Labour’s commitment to getting “serious about shifting away from fossil fuels".

However, there was a palpable frustration from business leaders who were eager to hear more concrete plans on how businesses will be required to comply with Net Zero legislation, which Labour has yet to share.

Enable green financing

The Labour Government has shared its ambition to transform the financial system into an enabler of greater ESG responsibility. The recent publication of the Transition Finance Market Review, commissioned by both the UK Treasury and the Department for Energy Security and Net Zero, sets out a plan and a pathway which the Government has accepted. 

grainger-alasdair
“As the Transition Finance Market Review has explained, enabling greater access to green finance will help to facilitate investments in sustainable projects and technologies that enhance efficiency and reduce costs – and the UK is uniquely well-placed to enable this, with a wealth of sustainability expertise to supplement our significant financial services sector.”
Alasdair Grainger Managing Director

Engage the public on Net Zero

To create an environment where businesses are motivated to transition to Net Zero, the Government needs to actively engage and educate the public on the benefits of sustainable practices, whether through public awareness campaigns or community engagement initiatives.

Achieving the fast-moving progress that is required will hinge on societal behaviour change that individual businesses cannot achieve alone - encompassing everything from transportation choices to dietary habits. 

Address green skills gaps

Skills England’s first report, published in September 2024, acknowledged that as the economy transitions to low carbon, there is a risk that businesses will be unable ‘to find staff with the necessary skills’ unless action is taken.

It is positive to see that the Department for Energy Security and Net Zero has established The Office for Clean Energy Jobs to tackle this challenge. The office will focus on supporting regions transitioning from carbon-intensive industries to clean energy sectors and ensuring the jobs created in this field are high quality. 

 

 

They have also announced plans to collaborate with the Department for Education and Skills England to assess and address the UK’s structural skills needs in the energy sector, facilitating the delivery of targeted policy solutions. 

Offer tax incentives 

The CBI’s Tax & Green Investment report recommending the UK Government introduce a new ‘Green Innovation Credit’ for green technologies and processes, and an enhanced green super-deduction rate among other incentives.

Offering such tax breaks and subsidies for investments in green technologies and renewable energy can reduce the initial financial burden of transitioning, addressing one of the key challenges holding businesses back.

This need for support was highlighted in the October round of our Business Outlook Tracker. When asked which tax policy area they would most like the Government to focus on to support them, nearly a quarter (24%) of the business leaders surveyed selected 'Net Zero - e.g. tax incentives for green investment'.

Final thoughts

There is no doubt that both Government and businesses need to play their part in the Net Zero agenda. Businesses need to show a willingness to rapidly decarbonise their operations and innovate to meet evolving consumer demands – and to facilitate this, they need the Government to drive public interest and set a clear and stable policy framework that encourages investment. Currently, we are seeing the former fulfil their role more than the latter.  
 
The Climate Change Committee has indicated that the country is off track to meet its transition targets, underscoring this need for stronger leadership from the top. By clearly demonstrating its commitment to the ambitious 2050 transition target, the Labour Government can create an environment that not only addresses climate goals but also stimulates economic productivity. This proactive stance will encourage businesses to follow suit, leading to a more productive, innovative economy that aligns with both environmental and economic objectives.